'23 Mustang MachE Drops $4K at Upper EndNever would.. Within reason I'm 100% behind free markets. Exceptions are when stores sell toilet paper at $5 a roll, but otherwise supply and demand should for the most part control prices.
In case of MachE lowered prices, I think demand at current prices isn't high enough to meet Ford plans, and it appears important to Ford to sell more units, even if they lose more per unit. If true Ford is already losing $60K per BEV, what's another $3~$4K per unit in order to get electrification going? It's not just Ford struggling with BEV sales based on what I've read recently. Market is softening.Fri, 05 May 2023 19:12:55 +0000
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