Possible Mach-E related model spotted"Commodity" is just Ford speak for not profitable. Anything that Farley doesn't think will make money and takes up production space that could go to another vehicle is "commodity". Tesla doesn't think Model 3 is "commodity". Toyota doesn't think Prius or Corolla is "commodity".
If you go by the real meaning of the word, the real commodity Ford product is F-150 and Transit which are high volume and common place as the word commodity implies. And those happens to be the most profitable vehicles in Ford's staple.
Ford never said it will not do an EV sedan which is what this styling buck is showing. Ford also didn't say it was ending Focus in China. It is just ending the model in Europe... like the Mondeo.
There is probably reasonable demand on worldwide basis for a compact-ish size EV sedan. Model 3 is clear demonstration of such demand.Mon, 06 Feb 2023 20:53:10 +0000
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