Thursday, October 5, 2023

It still seems like getting rid of the Fusion was a mistake.

It still seems like getting rid of the Fusion was a mistake.Ford's "small car problem" was that they tooled up three of them and Fiesta and Focus with the exception of the STs and RS sold on (unprofitable) price alone. Ford's "solution" was to kill off all three in the U.S. despite the Fusion selling at higher and profitable prices. GM was wiser and kept the Malibu around, what the heck the engineering and tooling was paid for so why not? So now GM is selling over 100K Malibus a year without even trying, while Ford is throwing their pet two row SUVs into a not real profitable commodity market...Thu, 05 Oct 2023 13:45:07 +0000

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