Friday, December 4, 2020

'20 November Sales/Chart

'20 November Sales/ChartIt's not just the base engine, it's the only engine for 3 of the 4 trims. That's the problem. In the escape, the SE has the optional hybrid, the SEL has the optional 2.0, and the titanium has the 2.0 and hybrid. You have choices on every trim except the base S. The Sport should be similar, with only the base model not having an engine choice.

Since they named it the "bronco sport" and its supposed to be the sporty off-road alternative to the escape, you would have thought they would have given it the option of the sportier engine. If you want people to pay a premium for the product, you have to make it premium. Slapping the bronco name on it will only command a premium for so long.Sat, 05 Dec 2020 01:31:21 +0000

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